Los Angeles Rams Foundation

What’s Watts: A Story of Transformation

The LAPD and the Watts community have endured strife, conflict and distrust. But in 2012, they put their differences aside and created something beautiful that has strengthened the community and its residents ever since. A Watts youth football team. On this Thanksgiving, we celebrate a story of change, hope and perseverance.

“What’s Watts: A Story of Transformation” 2:43

Credits:

Agency: TBWA\Chiat Day\ Los Angeles

Creative Director: Fabio Brigido

Sr. Art Director: Paulo Cruz

Producer: Michael Schroepfer

Production Company: BeGrizzlee

Director: Renato Jabuka

Editor: Renato Jabuka

Color: Matt Osborne, The Mill Los Angeles

VFX: CarbonVFX